News-Press Now – KNPN-TV | Hissho Sushi, a leading sushi distributor in the U.S., is joining forces with Franks RedHot®, America’s favorite hot sauce, to unveil a new, never-before-tasted sushi roll – the Franks RedHot® Crunchy Buffalo Chicken Roll.
Article Originally Published on News-Press Now – KNPN-TV, click here to read the original.
Hissho Sushi, a leading sushi distributor in the U.S., is joining forces with Franks RedHot®, America’s favorite hot sauce, to unveil a new, never-before-tasted sushi roll – the Franks RedHot® Crunchy Buffalo Chicken Roll.
ABOUT HISSHO SUSHI
Hissho Sushi, headquartered in Charlotte NC, is the second-largest sushi distributor in the country and has regularly been recognized for their year-over-year growth by Charlotte Business Journal’s Fast 50, by Inc. 5000 as one of the fastest-growing privately held companies in America, Grant Thornton’s NC 100 and Smart CEO’s Future 40, among others. Founded in 1998, Hissho has grown to more than 2,000 locations across the United States. Through its business, Hissho Sushi aspires to enrich lives, and to inspire all to be great and do good. For more information, visit https://cc-devserver.com/dev/wp-hisshosushi/ or follow Hissho Sushi on Instagram, Facebook, Twitter and LinkedIn.
ABOUT MCCORMICK CORPORATION
Frank’s RedHot is one of McCormick & Company’s (MKC) brands. As a Fortune 500 company with over $5 billion in annual sales across 160 countries and territories, McCormick is a global leader in flavor. Founded in 1889 and headquartered in Hunt Valley, Maryland USA, McCormick is guided by our principles and committed to our Purpose – To Stand Together for the Future of Flavor. McCormick envisions A World United by Flavor where healthy, sustainable, and delicious go hand in hand. To learn more, visit www.mccormickcorporation.com or follow McCormick & Company on Twitter, Instagram and LinkedIn.
Article Originally Published by The Daily Courier on The Digital Courier, click here to read the original.
CHARLOTTE, N.C., Aug. 25, 2021 /PRNewswire/ — Hissho Sushi, a leading sushi distributor in the U.S., is joining forces with Franks RedHot®, America’s favorite hot sauce, to unveil a new, never-before-tasted sushi roll – the Franks RedHot® Crunchy Buffalo Chicken Roll. Available August 30th at more than 1,000 locations across the country, including grocery stores, hospitals and airports, the inspiration behind the unique roll is America’s love of football and buffalo chicken.
Hissho Sushi, known for delivering exciting flavors and elevated sushi experiences, created the innovative roll to provide consumers with a one-of-a-kind sushi option for tailgating or to enjoy at home. Ideal for both those new to sushi or connoisseurs, the eight-piece flavor-packed Franks RedHot® Crunchy Buffalo Chicken Roll takes an iconic American sauce and pairs it with Japanese tradition, and retails for $5.99.
The new roll includes grilled chicken, cream cheese, avocado and crisp carrots rolled into rice and nori and topped with crunchy fried onions. Hissho Sushi’s expert chefs added a finishing drizzle of Frank’s RedHot®, Japanese BBQ sauce, spicy mayo and a dusting of Frank’s RedHot® seasoning to create the perfect blend of flavor and heat.
“We are thrilled to join forces with such an iconic brand to provide both consumers and retailers with a new innovative sushi option,” said Dan Beem, CEO of Hissho Sushi. “Whether you are new to sushi or a seasoned chopstick veteran, our Frank’s RedHot® Crunchy Buffalo Chicken Roll serves the delicious, fiery and flavorful experience your tastebuds are searching for.”
“Our consumers are always telling us they put Frank’s RedHot® on everything, so we were excited to try it on sushi,” said Trevor Squires, general manager of McCormick Branded Flavor Solutions for North America. “Hissho Sushi’s premium, hand-crafted sushi and our rich and spicy Franks RedHot® sauce make a fire duo that will entice both sushi and Frank’s lovers alike.”
ABOUT HISSHO SUSHI
Hissho Sushi, headquartered in Charlotte NC, is the second-largest sushi distributor in the country and has regularly been recognized for their year-over-year growth by Charlotte Business Journal’s Fast 50, by Inc. 5000 as one of the fastest-growing privately held companies in America, Grant Thornton’s NC 100 and Smart CEO’s Future 40, among others. Founded in 1998, Hissho has grown to more than 2,000 locations across the United States. Through its business, Hissho Sushi aspires to enrich lives, and to inspire all to be great and do good. For more information, visit https://cc-devserver.com/dev/wp-hisshosushi/ or follow Hissho Sushi on Instagram, Facebook, Twitter and LinkedIn.
ABOUT MCCORMICK CORPORATION
Frank’s RedHot is one of McCormick & Company’s (MKC) brands. As a Fortune 500 company with over $5 billion in annual sales across 160 countries and territories, McCormick is a global leader in flavor. Founded in 1889 and headquartered in Hunt Valley, Maryland USA, McCormick is guided by our principles and committed to our Purpose – To Stand Together for the Future of Flavor. McCormick envisions A World United by Flavor where healthy, sustainable, and delicious go hand in hand. To learn more, visit www.mccormickcorporation.com or follow McCormick & Company on Twitter, Instagram and LinkedIn.
Article Originally Published on WFMZ-TV, click here to read the original.
CHARLOTTE, N.C., Aug. 25, 2021 /PRNewswire/ — Hissho Sushi, a leading sushi distributor in the U.S., is joining forces with Franks RedHot®, America’s favorite hot sauce, to unveil a new, never-before-tasted sushi roll – the Franks RedHot® Crunchy Buffalo Chicken Roll. Available August 30th at more than 1,000 locations across the country, including grocery stores, hospitals and airports, the inspiration behind the unique roll is America’s love of football and buffalo chicken.
Hissho Sushi, known for delivering exciting flavors and elevated sushi experiences, created the innovative roll to provide consumers with a one-of-a-kind sushi option for tailgating or to enjoy at home. Ideal for both those new to sushi or connoisseurs, the eight-piece flavor-packed Franks RedHot® Crunchy Buffalo Chicken Roll takes an iconic American sauce and pairs it with Japanese tradition, and retails for $5.99.
The new roll includes grilled chicken, cream cheese, avocado and crisp carrots rolled into rice and nori and topped with crunchy fried onions. Hissho Sushi’s expert chefs added a finishing drizzle of Frank’s RedHot®, Japanese BBQ sauce, spicy mayo and a dusting of Frank’s RedHot® seasoning to create the perfect blend of flavor and heat.
“We are thrilled to join forces with such an iconic brand to provide both consumers and retailers with a new innovative sushi option,” said Dan Beem, CEO of Hissho Sushi. “Whether you are new to sushi or a seasoned chopstick veteran, our Frank’s RedHot® Crunchy Buffalo Chicken Roll serves the delicious, fiery and flavorful experience your tastebuds are searching for.”
“Our consumers are always telling us they put Frank’s RedHot® on everything, so we were excited to try it on sushi,” said Trevor Squires, general manager of McCormick Branded Flavor Solutions for North America. “Hissho Sushi’s premium, hand-crafted sushi and our rich and spicy Franks RedHot® sauce make a fire duo that will entice both sushi and Frank’s lovers alike.”
ABOUT HISSHO SUSHI
Hissho Sushi, headquartered in Charlotte NC, is the second-largest sushi distributor in the country and has regularly been recognized for their year-over-year growth by Charlotte Business Journal’s Fast 50, by Inc. 5000 as one of the fastest-growing privately held companies in America, Grant Thornton’s NC 100 and Smart CEO’s Future 40, among others. Founded in 1998, Hissho has grown to more than 2,000 locations across the United States. Through its business, Hissho Sushi aspires to enrich lives, and to inspire all to be great and do good. For more information, visit https://cc-devserver.com/dev/wp-hisshosushi/ or follow Hissho Sushi on Instagram, Facebook, Twitter and LinkedIn.
ABOUT MCCORMICK CORPORATION
Frank’s RedHot is one of McCormick & Company’s (MKC) brands. As a Fortune 500 company with over $5 billion in annual sales across 160 countries and territories, McCormick is a global leader in flavor. Founded in 1889 and headquartered in Hunt Valley, Maryland USA, McCormick is guided by our principles and committed to our Purpose – To Stand Together for the Future of Flavor. McCormick envisions A World United by Flavor where healthy, sustainable, and delicious go hand in hand. To learn more, visit www.mccormickcorporation.com or follow McCormick & Company on Twitter, Instagram and LinkedIn.
Article Originally Published on The Punxsutawney Spirit, click here to read the original.
CHARLOTTE, N.C., Aug. 25, 2021 /PRNewswire/ — Hissho Sushi, a leading sushi distributor in the U.S., is joining forces with Franks RedHot®, America’s favorite hot sauce, to unveil a new, never-before-tasted sushi roll – the Franks RedHot® Crunchy Buffalo Chicken Roll. Available August 30th at more than 1,000 locations across the country, including grocery stores, hospitals and airports, the inspiration behind the unique roll is America’s love of football and buffalo chicken.
Hissho Sushi, known for delivering exciting flavors and elevated sushi experiences, created the innovative roll to provide consumers with a one-of-a-kind sushi option for tailgating or to enjoy at home. Ideal for both those new to sushi or connoisseurs, the eight-piece flavor-packed Franks RedHot® Crunchy Buffalo Chicken Roll takes an iconic American sauce and pairs it with Japanese tradition, and retails for $5.99.
The new roll includes grilled chicken, cream cheese, avocado and crisp carrots rolled into rice and nori and topped with crunchy fried onions. Hissho Sushi’s expert chefs added a finishing drizzle of Frank’s RedHot®, Japanese BBQ sauce, spicy mayo and a dusting of Frank’s RedHot® seasoning to create the perfect blend of flavor and heat.
“We are thrilled to join forces with such an iconic brand to provide both consumers and retailers with a new innovative sushi option,” said Dan Beem, CEO of Hissho Sushi. “Whether you are new to sushi or a seasoned chopstick veteran, our Frank’s RedHot® Crunchy Buffalo Chicken Roll serves the delicious, fiery and flavorful experience your tastebuds are searching for.”
“Our consumers are always telling us they put Frank’s RedHot® on everything, so we were excited to try it on sushi,” said Trevor Squires, general manager of McCormick Branded Flavor Solutions for North America. “Hissho Sushi’s premium, hand-crafted sushi and our rich and spicy Franks RedHot® sauce make a fire duo that will entice both sushi and Frank’s lovers alike.”
ABOUT HISSHO SUSHI
Hissho Sushi, headquartered in Charlotte NC, is the second-largest sushi distributor in the country and has regularly been recognized for their year-over-year growth by Charlotte Business Journal’s Fast 50, by Inc. 5000 as one of the fastest-growing privately held companies in America, Grant Thornton’s NC 100 and Smart CEO’s Future 40, among others. Founded in 1998, Hissho has grown to more than 2,000 locations across the United States. Through its business, Hissho Sushi aspires to enrich lives, and to inspire all to be great and do good. For more information, visit https://cc-devserver.com/dev/wp-hisshosushi/ or follow Hissho Sushi on Instagram, Facebook, Twitter and LinkedIn.
ABOUT FRANK’S REDHOT®
It all started back in 1920 when the first bottle of Original Cayenne Pepper Sauce was introduced. Made with a premium blend of aged cayenne peppers, Frank’s RedHot adds the perfect blend of flavor and heat to your favorite foods. Frank’s Cayenne Pepper Sauce was used as the secret ingredient in the original Buffalo wings created in Buffalo, NY in 1964. Try our family of products including the Original sauce, Buffalo Wings sauce, Queso Dip seasoning mix, Buffalo Ranch seasoning, Frozen Buffalo Wings and more. Visit www.Franksredhot.com for more information and recipes.
ABOUT MCCORMICK CORPORATION
Frank’s RedHot is one of McCormick & Company’s (MKC) brands. As a Fortune 500 company with over $5 billion in annual sales across 160 countries and territories, McCormick is a global leader in flavor. Founded in 1889 and headquartered in Hunt Valley, Maryland USA, McCormick is guided by our principles and committed to our Purpose – To Stand Together for the Future of Flavor. McCormick envisions A World United by Flavor where healthy, sustainable, and delicious go hand in hand. To learn more, visit www.mccormickcorporation.com or follow McCormick & Company on Twitter, Instagram and LinkedIn.
MEDIA CONTACT:
Jessica Prah
Paramount Public Relations
jessica@paramountpr.com
312-953-3257
Story Originally Broadcast on WBTV, QC Morning – Charlotte, NC, click here to read the original by Callie Presley
Also covered on QC Life.
Article Originally Published on Mashed, click here to read the original by Audrey Michels
Yes, that’s right – Flamin’ Hot Cheetos … sushi. Whether you think this idea sounds delicious or sacrilege, it’s more than just a clickbait recipe; it’s actually a real dish that you can buy and consume in 33 states plus Washington DC (via Best Products). And it’s all thanks to a collaboration between Frito Lay (the company that makes Cheetos) and Hissho Sushi.
The Cheetos Flamin’ Hot Roll includes plenty of spice in the form of Spicy Krab, crushed Flamin’ Hot Cheetos, spicy mayo, and oil. However, it also features three ingredients designed to counter the burn: avocado, cream cheese, and cucumber (via PennLive). As strange as it may sound to have Cheetos on sushi, the CEO of Hissho Sushi, Dan Beem says the dish was designed to take the sushi experience to the next level: “We also know that our retail partners’ customers demand new and authentic innovation – from moms on the go bringing home dinner to their family or the typical college student yearning for a new food adventure.”
Foodies have already started posting about the new Cheetos sushi on social media and causing quite a stir. For instance, when Instagrammer @lindseyeatspnw posted a photo of the roll this week the response from her followers was enthusiastic and included plenty of drooling and fire emojis (via Instagram). One person commented: “I’m definitely curious….” and another: “That looks so good!” followed by a pepper emoji. A poll from user minneapolisfoodiegirl showed 88 percent of her followers wanted to try the dish, while the remaining 12 percent selected the option “I’m scared” (via Instagram).
Redditors, however, seem somewhat less convinced about the new Hissho Sushi; with one post calling it “#blasphemy” gaining 150 upvotes (via Reddit). The comments on the post range from “definitely a sushi abomination” to “I’ve had similar rolls, using flaming hot Cheetos as an ingredient. 10/10.” Whether or not you’re going to rush out to try the new Cheetos Flamin’ Hot Roll, you have to admit it gives new meaning to the phrase “avoid orange fingers, use chopsticks” (via Instagram).
Article Originally Published on Delish, click here to read the original by Alexis Morillo
Two of my main food groups are Hot Cheetos and sushi, and while I originally thought the two couldn’t go together, Frito-Lay and Hissho Sushi have teamed up to prove otherwise. Together, the two brands have put together a sushi roll that has an added spicy crunch from Hot Cheetos. The best part? You can find it at quite a few grocery stores to try it out.
This unique sushi roll—aptly called the Cheetos Flamin’ Hot Roll—is made with “Spicy Krab,” avocado, cream cheese, cucumber, crushed Cheetos, and a drizzle of hot mayo. The mix of cream cheese, cucumber, and avocado are meant to help cool down the spice from the Cheetos.
Although this might seem like one of those super exclusive food collabs that’s only available in a few places, the Hissho Sushi brand is actually carried at a lot of mainstream supermarkets across 33 states and Washington D.C. You can find it at Target, Stop & Shop, Meijer, Kroger, Giant Food, and Safeway, and a full list of retailers can be found on this Hissho Sushi website.
If you’re not quite sold on this combo, just think of this Hot Cheetos addition as something that adds both crunch and spice to a classic spicy crab roll. You may already use wasabi or order sushi rolls with tempura inside to achieve either of these flavors and textures, so Hot Cheetos are actually a pretty logical way to go here! Of course, you’ll never know until you try it, so be sure to check your closest grocery store—and don’t forget the soy sauce on the side.
Article Originally Published on Best Products, click here to read the original by Caitlyn Fitzpatrick
Since Cheetos just released a holiday cookbook, you would think that this Cheetos Sushi is only something you can create yourself. This isn’t a recipe, however, and you can get the mind-blowing roll thanks to a partnership between Frito-Lay and Hissho Sushi.
The new Cheetos Flamin’ Hot Roll is made up of Spicy Krab, avocado, cream cheese, cucumber, and crushed Flamin’ Hot Cheetos, and it’s drizzled with hot mayo and oil. Look, we know this isn’t a typical roll and it’ll take a minute for your mind to get used to it — but if you like wasabi on your sushi, just think of this as another form of heat.
You might not have realized it, but Hissho Sushi is carried at a range of retailers and grocery stores, including Target, Stop & Shop, Meijer, Kroger, Giant Food, Safeway, and more. You can find locations carrying the brand in 33 states and Washington, D.C.
“Our flavor-packed Cheetos Flamin’ Hot Sushi Roll offers an innovative mash-up of an iconic American snack with Japanese tradition, and brings the fire to sushi and Cheetos lovers like never before!” the description reads.
Even if you love Cheetos and sushi separately, you probably never thought you would be eating them together. Well, grab your chopsticks and you just might be surprised!
Article Originally Published on Yahoo! Life, click here to read the original by Caitlyn Fitzpatrick
Since Cheetos just released a holiday cookbook, you would think that this Cheetos Sushi is only something you can create yourself. This isn’t a recipe, however, and you can get the mind-blowing roll thanks to a partnership between Frito-Lay and Hissho Sushi.
The new Cheetos Flamin’ Hot Roll is made up of Spicy Krab, avocado, cream cheese, cucumber, and crushed Flamin’ Hot Cheetos, and it’s drizzled with hot mayo and oil. Look, we know this isn’t a typical roll and it’ll take a minute for your mind to get used to it — but if you like wasabi on your sushi, just think of this as another form of heat.
You might not have realized it, but Hissho Sushi is carried at a range of retailers and grocery stores, including Target, Stop & Shop, Meijer, Kroger, Giant Food, Safeway, and more. You can find locations carrying the brand in 33 states and Washington, D.C.
“Our flavor-packed Cheetos Flamin’ Hot Sushi Roll offers an innovative mash-up of an iconic American snack with Japanese tradition, and brings the fire to sushi and Cheetos lovers like never before!” the description reads.
Even if you love Cheetos and sushi separately, you probably never thought you would be eating them together. Well, grab your chopsticks and you just might be surprised!
Story Originally Broadcast on WLNS TV 6 – Lansing, Michigan
LANSING, Mich. (WLNS) Turn up the heat! Hissho Sushi is teaming up with Cheetos to deliver a flamin’ hot roll.
The fire and ice fusion has spicy imitation crab, avocado, cream cheese and cucumber on the inside wrapped in crushed Flamin’ Hot Cheetos. The rush of heat is then topped with hot mayo and oil.
You can taste the heat treat at Hissho Sushi’s around the Country.
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